Cruise Ship-Style Service at FIFS
by Chad D. Yoder, Personal Lines Manager

My wife and I took a cruise a few years ago to mark our marriage anniversary of 10 years. Although we paid an average price, for an average room, on an average ship, the catering we received was anything but average.

I still often discuss the excellent service we experienced on this trip with my staff at FIFS and refer to this kind of service as "cruise ship mentality." They take pride in remembering names, giving you advice, entertaining you, and just going above and beyond the call of duty. Their ultimate goal is to be sure that you have a memorable experience and that you will return.

Bringing ‘Cruise Ship Mentality’ to FIFS Customers
At FIFS, we too care about what you think and the kind of experience you are looking for. We want to be sure that your questions are answered quickly and accurately, that your time with us is well spent, and that you leave us knowing that your needs have been met. Your ultimate satisfaction is the very future of our agency.

In addition to great in-person customer service, we strive to increase your experience with us overall. Last April we implemented our customer service center to increase response time on our calls. We also publish this newsletter and maintain a website, www.fifsinc.com, filled with insurance and financial information to keep you informed.

Tell Us What You Like, and What You Don’t
A local gas station has a sign that reads "if you are unhappy with our service, tell us, not your friends." We also value your feedback because it helps us make better decisions. Without it, we can only make changes based on what we believe our customers want, not what we know they want.

We also value your referrals, as it's a testament to the positive experience you had with us. If you enjoy working with FIFS, please tell your friends and family to call us as well. We will work hard to give them the same "cruise ship mentality" that every customer deserves to experience.

FIFS Connection, Spring 2007, Vol.4, No. 2